How much does a website cost in 2026?
In 2026 a bespoke website from a small studio costs roughly from CZK 25,000 for a simple presentation, through CZK 45,000–120,000 for a business site, up to CZK 70,000 and more for an online store. The price is driven by scope, design originality and quality of execution. Templates are cheaper, but you pay for them elsewhere — in speed, conversions and lifespan.
What actually drives a website’s price
The cost doesn’t track the number of pages, as you might think, but three things: how much work the design takes, how complex the features are and who builds the site. An original design tailored to your brand costs more than a recoloured template, because hours of research and creative work stand behind it. Features like a booking system, a store or a stock integration raise the price because they require development and testing. And finally, the supplier’s experience matters — a studio with a portfolio charges more than a beginner freelancer, but usually delivers a result that actually earns.
Indicative prices by website type
To give you a sense of how prices for bespoke solutions move in 2026:
- Simple presentation (sole trader, small business): CZK 25,000–60,000. A few pages, contact, a clear introduction of your offer.
- Structured business site: CZK 45,000–120,000. Multiple page types, a blog, forms, an SEO foundation, a CMS.
- Bespoke online store: from CZK 70,000 up. A catalogue, checkout, payment, shipping and stock integration.
- Complex site or web application: custom. Depending on features and integrations, easily hundreds of thousands.
Add to the one-off price a small monthly or annual fee for domain and hosting (a few hundred crowns) and optional maintenance.
Where it’s worth saving and where it isn’t
You can save on scope — start with a smaller site and expand it once you know what works. Saving on content also pays off if you can prepare copy and photos yourself. Conversely, don’t skimp on speed, the mobile version and the SEO foundation — these decide whether a customer finds you at all and stays. A cheap site that loads slowly and ranks poorly is the most expensive choice, because it doesn’t earn and you rebuild it within a year.
How to spot a fair quote
A fair quote is specific: it itemises what’s included, how many rounds of revisions you get and what happens if you want to expand the site later. Watch out for two things — suspiciously low prices hiding a template and hidden fees, and promises like “guaranteed number one on Google”, which no one can deliver. A good supplier would rather tell you what you don’t need than sell you more.
How we do it at Disegno
Our bespoke websites start from CZK 30,000 (≈ €1,200), and you know the final fixed price up front — no hidden line items, no extra invoices. And instead of weeks waiting for a quote, we flip it around: we have a short call, get the intent, and within 2 hours of the call we send the first visual proposal of your site. Free, no strings. Only once it grabs you do we talk about the rest, and you pay by milestones. Book a no-obligation call — you’ll have a design today.
